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undergraduate thesis
Redizajn vizualnog identiteta za bučino ulje OPG Cerovec
2019. urn:nbn:hr:122:788529
Vadlja, Ivana
University North
University centre Varaždin
Department of Multimedia, Design and Application

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Vadlja, I. (2019). Redizajn vizualnog identiteta za bučino ulje OPG Cerovec (Undergraduate thesis). Koprivnica: University North. Retrieved from https://urn.nsk.hr/urn:nbn:hr:122:788529

Vadlja, Ivana. "Redizajn vizualnog identiteta za bučino ulje OPG Cerovec." Undergraduate thesis, University North, 2019. https://urn.nsk.hr/urn:nbn:hr:122:788529

Vadlja, Ivana. "Redizajn vizualnog identiteta za bučino ulje OPG Cerovec." Undergraduate thesis, University North, 2019. https://urn.nsk.hr/urn:nbn:hr:122:788529

Vadlja, I. (2019). 'Redizajn vizualnog identiteta za bučino ulje OPG Cerovec', Undergraduate thesis, University North, accessed 18 April 2024, https://urn.nsk.hr/urn:nbn:hr:122:788529

Vadlja I. Redizajn vizualnog identiteta za bučino ulje OPG Cerovec [Undergraduate thesis]. Koprivnica: University North; 2019 [cited 2024 April 18] Available at: https://urn.nsk.hr/urn:nbn:hr:122:788529

I. Vadlja, "Redizajn vizualnog identiteta za bučino ulje OPG Cerovec", Undergraduate thesis, University North, Koprivnica, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:122:788529

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Metadata
TitleRedizajn vizualnog identiteta za bučino ulje OPG Cerovec
Title (english)Redesign of visual identity for pumpkin oil OPG Cerovec
AuthorIvana Vadlja
MentorRobert Geček (mentor)
Committee memberAndrija Bernik (predsjednik povjerenstva)
Committee memberNikolina Bolčević Horvatić (član povjerenstva)
Committee memberRobert Geček (član povjerenstva)
GranterUniversity North
(University centre Varaždin)
(Department of Multimedia, Design and Application)
Koprivnica
Defense date and country2019-09-06, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Processes of Graphic Reproduction
Abstract
Grafički dizajn svakodnevni je dio naših života gdje sve što konzumiramo ima vlastiti specifičan izgled. Tim izgledom izdvaja se od mnoštva drugih i privlači oko promatrača koji poseže za proizvodom. Govoreći o konkurentnosti, potrebno je imati dobar dizajn koji je u skladu s trendovima i stvoriti unikatan izgled na tržištu. Radi toga, javlja se potreba za redizajnom i stvaranjem autentičnosti formiranjem vlastitog vizualnog identiteta. U procesu redizajna, fokus je stavljen na izradu potpuno novog vizualnog identiteta. Odabrana je jedinstvena paleta boja i specifična tipografija što će biti konstante logotipa, etikete i vizitke. Bitno je navedenim procesom istaknuti proizvod izdvojivši ga od mase sličnih, odrediti standarde i napraviti marku proizvoda koja će vremenom biti prepoznatljiva kod konzumenata.
Abstract (english)
Graphic design is an everyday part of our lives where everything we consume has its own specific look. That look stands out from the crowd and draws the eye of the beholder who reaches for the product. Speaking of competitiveness, it's necessary to have a good design that is in line with the trends and to create an unique appearance on the market. For this reason, there is a need to redesign and create authenticity by forming our own visual identity. In the process of redesign, focus is on creating a whole new visual identity. An unique color palette and specific typography have been selected which will be the constants of the logo, label and business card. It is important to highlight the product by distinguishing it from the mass of similar ones, to define standards and make a brand of products that will be recognizable to consumers over time.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:122:788529
Study programmeTitle: Graphical Studies: Multimedia, Design and Application
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2019-11-15 12:47:10