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undergraduate thesis
Plan oglašavanja Kliker festivala suvremenog plesa
2022. urn:nbn:hr:122:175309
Buden, Jelena
University North
University centre Varaždin
Department of Multimedia, Design and Application

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Buden, J. (2022). Plan oglašavanja Kliker festivala suvremenog plesa (Undergraduate thesis). Koprivnica: University North. Retrieved from https://urn.nsk.hr/urn:nbn:hr:122:175309

Buden, Jelena. "Plan oglašavanja Kliker festivala suvremenog plesa." Undergraduate thesis, University North, 2022. https://urn.nsk.hr/urn:nbn:hr:122:175309

Buden, Jelena. "Plan oglašavanja Kliker festivala suvremenog plesa." Undergraduate thesis, University North, 2022. https://urn.nsk.hr/urn:nbn:hr:122:175309

Buden, J. (2022). 'Plan oglašavanja Kliker festivala suvremenog plesa', Undergraduate thesis, University North, accessed 25 December 2024, https://urn.nsk.hr/urn:nbn:hr:122:175309

Buden J. Plan oglašavanja Kliker festivala suvremenog plesa [Undergraduate thesis]. Koprivnica: University North; 2022 [cited 2024 December 25] Available at: https://urn.nsk.hr/urn:nbn:hr:122:175309

J. Buden, "Plan oglašavanja Kliker festivala suvremenog plesa", Undergraduate thesis, University North, Koprivnica, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:122:175309

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Metadata
TitlePlan oglašavanja Kliker festivala suvremenog plesa
Title (english)Advertising plan for Kliker festival of contemporary dance
AuthorJelena Buden
MentorNikola Jozić (mentor)
Committee memberAndrija Bernik (predsjednik povjerenstva)
Committee memberNikola Jozić (član povjerenstva)
Committee memberDragan Matković (član povjerenstva)
GranterUniversity North
(University centre Varaždin)
(Department of Multimedia, Design and Application)
Koprivnica
Defense date and country2022-09-12, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Processes of Graphic Reproduction
Abstract
Ovaj rad pruža uvid u organizaciju Kliker umjetničkog festivala suvremenog plesa kroz poslovanje OMG Agency obrta za marketing i PR. Kroz prikaz procesa stvaranja reklamne kampanje, raspisivanja troškova financiranja te kreativnog praktičnog djela rad prikazuje proces donošenja odluka od stvaranja same ideje festivala do obuhvaćenosti njegove organizacije odgovarajućim marketinškim rješenjima.
Abstract (english)
This final paper provides insight into the organization of the Kliker Art Festival of Contemporary Dance through the marketing and PR business of the OMG Agency. Through the display of the process of creating an advertising campaign, announcing financing costs and creative practical work, the paper shows the decision-making process from the creation of the very idea of the festival to the coverage of its organization with appropriate marketing solutions.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:122:175309
Study programmeTitle: Graphical Studies: Multimedia, Design and Application
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2022-12-02 12:09:53