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undergraduate thesis
Izrada vizualnog identiteta za Triatlon Borovik
2021. urn:nbn:hr:122:242523
Mandarić, Ana
University North
University centre Varaždin
Department of Multimedia, Design and Application

Cite this document

Mandarić, A. (2021). Izrada vizualnog identiteta za Triatlon Borovik (Undergraduate thesis). Koprivnica: University North. Retrieved from https://urn.nsk.hr/urn:nbn:hr:122:242523

Mandarić, Ana. "Izrada vizualnog identiteta za Triatlon Borovik." Undergraduate thesis, University North, 2021. https://urn.nsk.hr/urn:nbn:hr:122:242523

Mandarić, Ana. "Izrada vizualnog identiteta za Triatlon Borovik." Undergraduate thesis, University North, 2021. https://urn.nsk.hr/urn:nbn:hr:122:242523

Mandarić, A. (2021). 'Izrada vizualnog identiteta za Triatlon Borovik', Undergraduate thesis, University North, accessed 29 January 2025, https://urn.nsk.hr/urn:nbn:hr:122:242523

Mandarić A. Izrada vizualnog identiteta za Triatlon Borovik [Undergraduate thesis]. Koprivnica: University North; 2021 [cited 2025 January 29] Available at: https://urn.nsk.hr/urn:nbn:hr:122:242523

A. Mandarić, "Izrada vizualnog identiteta za Triatlon Borovik", Undergraduate thesis, University North, Koprivnica, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:122:242523

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Metadata
TitleIzrada vizualnog identiteta za Triatlon Borovik
Title (english)Creating a visual identity for the Triathlon Borovik
AuthorAna Mandarić
MentorSnježana Ivančić Valenko (mentor)
Committee memberMarko Morić (predsjednik povjerenstva)
Committee memberSnježana Ivančić Valenko (član povjerenstva)
Committee memberDean Valdec (član povjerenstva)
GranterUniversity North
(University centre Varaždin)
(Department of Multimedia, Design and Application)
Koprivnica
Defense date and country2021-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Processes of Graphic Reproduction
Abstract
Vizualni identitet ostavlja prvi dojam na neku tvrtku, omogućuje određenu prepoznatljivost, održavanje vrijednosti, viziju i djelatnost na istu. Osnovni elementi svakog vizualnog identiteta su logotip, boja i tipografija. Cilj ovog rada je izrada vizualnog identiteta za događaj Triatlon Borovik koji se sastoji od izrade logotipa i promotivnih materijal. Provedena je anketa na temelju koje su dobivene smjernice kako oblikovati logotip i koja je doprinijela izgledu vizualnog identiteta. U radu je također objašnjena i napravljena knjiga standarda za napravljeni logotip i promotivne materijale događaja.
Abstract (english)
Visual identity is what leaves a good first impression on a company, enables certain recognizability and maintenance of value, vision, and activity. The basic elements of any visual identity are logo, color, and typography. The aim of this paper is to create a visual identity consisting of making logos and promotional materials for the Borovik Triathlon event. A survey was conducted which contributed to the appearance of the visual identity and served as the guidelines on how to design the logo. In addition to that, the paper also explains and creates a book of standards for the event logo and promotional materials that were made.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:122:242523
Study programmeTitle: Graphical Studies: Multimedia, Design and Application
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2022-03-22 08:03:38