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undergraduate thesis
Izrada vizualnog identiteta obrta Phoenix
2023. urn:nbn:hr:122:676350
Cvetković, Marina
University North
University centre Varaždin
Department of Multimedia, Design and Application

Cite this document

Cvetković, M. (2023). Izrada vizualnog identiteta obrta Phoenix (Undergraduate thesis). Koprivnica: University North. Retrieved from https://urn.nsk.hr/urn:nbn:hr:122:676350

Cvetković, Marina. "Izrada vizualnog identiteta obrta Phoenix." Undergraduate thesis, University North, 2023. https://urn.nsk.hr/urn:nbn:hr:122:676350

Cvetković, Marina. "Izrada vizualnog identiteta obrta Phoenix." Undergraduate thesis, University North, 2023. https://urn.nsk.hr/urn:nbn:hr:122:676350

Cvetković, M. (2023). 'Izrada vizualnog identiteta obrta Phoenix', Undergraduate thesis, University North, accessed 21 January 2025, https://urn.nsk.hr/urn:nbn:hr:122:676350

Cvetković M. Izrada vizualnog identiteta obrta Phoenix [Undergraduate thesis]. Koprivnica: University North; 2023 [cited 2025 January 21] Available at: https://urn.nsk.hr/urn:nbn:hr:122:676350

M. Cvetković, "Izrada vizualnog identiteta obrta Phoenix", Undergraduate thesis, University North, Koprivnica, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:122:676350

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Metadata
TitleIzrada vizualnog identiteta obrta Phoenix
Title (english)Creation of the visual identity of the Phoenix trade
AuthorMarina Cvetković
MentorMarko Morić (mentor)
Committee memberNikolina Bolčević Horvatić (predsjednik povjerenstva)
Committee memberMarko Morić (član povjerenstva)
Committee memberAnja Zorko (član povjerenstva)
GranterUniversity North
(University centre Varaždin)
(Department of Multimedia, Design and Application)
Koprivnica
Defense date and country2023-10-18, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Graphic Technology
Processes of Graphic Reproduction
Abstract
U radu je objašnjena psihologija boja i njen utjecaj na korisnike proizvoda kao i generalnu populaciju. Znati kako iskoristiti psihologiju boja kako bi se doprijelo do željene skupine, moglo bi se reći, zasebna je znanonst. Opisane su i razne tehnike tiska poput ofset, digitalnog, tampon, termalnog, sito i rotositotiska te koje se mogu koristiti za koji proizvod, radilo se o promotivnim sadržajima, memorandumima, blokićima, posjetnicama i sl. Srž samog završnog rada je opis izrade pojedinih elemenata vizualnog identiteta obrta i alata, funkcija i programa korištenih za to.
Abstract (english)
The paper explains the psychology of colors and its influence on product users as well as the general population. Knowing how to use the psychology of colors to reach the desired group, one could say, is a separate science. Various printing techniques such as offset, digital, pad, thermal, screen and rotary screen printing are described as well as which printings techniques can be used for what product. Those products are promotional content, letterheads, notepads, business cards, etc. The core of the thesis itself is a description of the production of individual elements the visual identity of the trade and the tools, functions and programs used to make it.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:122:676350
Study programmeTitle: Graphical Studies: Multimedia, Design and Application
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka multimedijske i grafičke tehnologije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2023-05-23 11:28:29