Today's women's rights represent one of the most important issues in modern society, in terms of legal equality, as well as economic and cultural rights. Although women achieve great progress in the business sector, they still often face numerous problems and challenges, and further efforts are needed to ensure gender equality and the conditions for women to contribute equally to economic development. The thesis deals with the analysis and opportunities offered to women, potential solutions, identification of key challenges. It also examines the role of education, government policies and programs aimed at empowering women entrepreneurs. It also includes examples of successful women entrepreneurs and their initiatives in different branches and sectors. It emphasizes and encourages education and the development of support networks for future entrepreneurs, which also serve the purpose of promotion. The empowerment of women entrepreneurs has great and broad social significance as it contributes to increased employment and sustainable development. The thesis also provides recommendations for further development and improvement of the position of women in society, as well as a survey on the application of women's rights in everyday life.