The final paper explores the topic of virtual people and avatars. The most important terms are explained and the concept of virtual people and their role in today's everyday life are analyzed. The paper explores how avatars have evolved from the simplest graphics to high-quality interpretations of creatures. In doing so, theoretical questions of identity, anonymity, ethics and influence in society are analyzed. By answering the questions, we get a clearer picture of the entire phenomenon of the virtual world. In the practical part of the work, the focus is on specific aspects and techniques of avatar creation. Popular programs and software are described in detail, allowing users to create avatars according to their needs and preferences. The primary goal of the practical part is to create an avatar in a human image. This research combines theoretical and practical perspectives, showing how technology and identity intersect in the digital world.