The entrepreneur as the owner of company manages with human and material resources and takes various types of risk to achieve profit, while the entrepreneurship is based on economic activity of individuals or several partners with certain capital investment and risks by the uncertainty enter into a business venture with the aim of making profit. However, entrepreneurship is a process which needs to be continuously explored and improved for a better tomorrow, success and new achievements of the enterprise. But as the business enterprises inevitably encounters with different types of risk, getting into them has to be planned. About risks, in fact, depends the whole success and sustainability of enterprises and life business venture, and because of this reason, there is more present personnel for a detailed analysis and the establishment of measures for risk management. Therefore, the company should have a high – quality risk management system that is compatible with the ISO 9001:2008 and is also part of an integral system of risk management. As an example of companies that successfully manage encountered risks in its activity the company “Podravka d.d.” has been mentioned. It has been given out a brief overview of risk in business of this enterprise, which has drawn the conclusion that the stated company has skillful staff of risk management due to the fact it eliminates them in the best possible way in accordance with the modern enterprise policy today, and it is surely one of the most successful companies in the Republic of Croatia.