prikaz prve stranice dokumenta Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"
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undergraduate thesis
Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"
2017. urn:nbn:hr:122:812279
Čičak, Marija
University North
University centre Koprivnica
Department of Business and Management

Cite this document

Čičak, M. (2017). Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće" (Undergraduate thesis). Koprivnica: University North. Retrieved from https://urn.nsk.hr/urn:nbn:hr:122:812279

Čičak, Marija. "Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"." Undergraduate thesis, University North, 2017. https://urn.nsk.hr/urn:nbn:hr:122:812279

Čičak, Marija. "Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"." Undergraduate thesis, University North, 2017. https://urn.nsk.hr/urn:nbn:hr:122:812279

Čičak, M. (2017). 'Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"', Undergraduate thesis, University North, accessed 27 December 2024, https://urn.nsk.hr/urn:nbn:hr:122:812279

Čičak M. Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće" [Undergraduate thesis]. Koprivnica: University North; 2017 [cited 2024 December 27] Available at: https://urn.nsk.hr/urn:nbn:hr:122:812279

M. Čičak, "Digitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"", Undergraduate thesis, University North, Koprivnica, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:122:812279

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Metadata
TitleDigitalni marketing: "Oglašavanje na društvenim mrežama na primjeru poduzeća Marjan voće"
Title (english)Digital Marketing: "Advertising on Social Networks by Example of Marjan Voće Company"
AuthorMarija Čičak
MentorIgor Klopotan (mentor)
Committee memberIgor Klopotan (predsjednik povjerenstva)
Committee memberAna Mulović (član povjerenstva)
Committee memberAna Globočnik Žunac (član povjerenstva)
GranterUniversity North
(University centre Koprivnica)
(Department of Business and Management)
Koprivnica
Defense date and country2017-09-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
We live in the 21st century when social networks have an ever-increasing impact on individuals, businesses, institutions, etc. It can be said that social networks have influenced the entire world. Today, more and more users actively communicate with other users and also participate in creating and sharing content with each other, are connected through various social networks that allow them to access any information at any time. As numbers of social network users worldwide is growing, businesses decided to advertise on social networks. In order to achieve success in business, every company must have a strong digital presence on social media. But although social networks provide many opportunities, every modern company must find the right formula for itself and need to know the social network well and recognize the right users and their habits. Today, Facebook is a social network with the highest number of digital advertising, and only advertising needs to be tailored to the goals it seeks to achieve through advertising.
Abstract (english)
We live in the 21st century when social networks have an ever-increasing impact on individuals, businesses, institutions, etc. It can be said that social networks have influenced the entire world. Today, more and more users actively communicate with other users and also participate in creating and sharing content with each other, are connected through various social networks that allow them to access any information at any time. As numbers of social network users worldwide is growing, businesses decided to advertise on social networks. In order to achieve success in business, every company must have a strong digital presence on social media. But although social networks provide many opportunities, every modern company must find the right formula for itself and need to know the social network well and recognize the right users and their habits. Today, Facebook is a social network with the highest number of digital advertising, and only advertising needs to be tailored to the goals it seeks to achieve through advertising.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:122:812279
Study programmeTitle: Business and Management in the Media
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/ prvostupnica (baccalaureus/ baccalaurea) poslovanja i menadžmenta u medijima (stručni/a prvostupnik/ prvostupnica (baccalaureus/ baccalaurea) poslovanja i menadžmenta u medijima)
Type of resourceText
File originBorn digital
Access conditionsClosed access
Terms of useLicence In copyright icon
Created on2017-12-28 12:13:31