This paper provides a detailed analysis of women's entrepreneurship in Croatia, covering key aspects such as the characteristics, obstacles, and challenges faced by female entrepreneurs. Special emphasis is places on the reasons that motivate women to enter the entrepreneurial sphere, while also analyzing the broader economic and social context that influences their business decisions. Additionally, the paper explores the legislative framework regulating women's rights in the world of work and enterpreneurship, including laws related to gender equality and labor rights. Through an analysis of women's economic an entrepreneurial activities, the paper examines their contribution to the economy, as well as the challenges they face, such as limited access to financial resources, lack of support, and societal prejudices. The research is based on a survey conducted on selected examples, providing insight ino the real state od women's entrepreneurship in Croatia. This survey offers concrete dana and examples that enable a deeper understanding of the specific challenges and successes of female entrepreneurs within the Croatian social and economic context.