This paper will explore the application of Substance Painter in the 3D modeling industry, analyze its key features and tools, and present a practical example of its use. The aim is to demonstrate how Substance Painter enhances the texture creation process, highlighting its advantages and potential directions for future development. The introductory part of the paper explains the history and development of texturing tools, as well as the role of Substance Painter in the 3D modeling industry. It provides a detailed analysis of the tool's key features, including Physically Based Rendering (PBR) texturing, real-time 3D painting, and rich material libraries. The theoretical section covers the basics of texturing theory, materials, tools, and how Substance Painter utilizes these theories to improve texture quality. The practical part of the paper includes a step-by-step description of creating a texture for a 3D model using Substance Painter. All stages of the process are described, from creating the 3D model in Maya to importing the model into Substance Painter and achieving the final appearance of the 3D model.